The Sales and Marketing Podcast

If you have a small business that can be replicated relatively easily, then making into a franchise could be a great way to expand it quickly. You need to do it right though in order for it to be profitable. In today's podcast we'll take a look at the steps that you should take in order to make your business into a franchise.

Direct download: How_To_Make_Your_Buisness_Into_A_Franchise.mp3
Category:general -- posted at: 4:14pm EDT

Your marketing strategy encompasses all of your business's marketing goals and objectives. Your business goals should shape your marketing strategy. Having an effective marketing strategy is vital for the success of your business. If you don't have one, then the tactics you use to attract customers will probably be inefficient or hit and miss. So what are the questions you should ask when developing a marketing strategy? Find out in today's podcast.

Direct download: Questions_to_ask_when_developing_a_marketing_strategy.mp3
Category:general -- posted at: 4:09pm EDT

Marketing Tactics are the way you choose to reach your target market to promote your products and services. There are many different marketing tactics that you can choose from. Find out some of the most effective options for growing your business in today's podcast.

Direct download: Digital_Marketing_Tactics_What_Are_the_Options.mp3
Category:general -- posted at: 4:02pm EDT