The Sales and Marketing Podcast

PwC stands for Pricewaterhouse Coopers and it's a multinational professional services network of firms that operate under the brand of PwC. It is considered to be the second largest professional services network in the world and it's part of the "Big Four" accounting firms beside Deloitte, EY, and KPMG. So what's the secret to their success? Listen to our podcast to discover their marketing strategy and learn how you can use it in your own business.

As of 2019, Deloitte was the fourth largest, privately owned company in the United States. It provides audit, consulting, financial advisory, risk advisory, tax and legal services with approximately 312,000 professionals globally. So what is their marketing strategy and how can you use it in your own business? Listen to today's podcast to find out.

Today's technology has made it easier for businesses to shop around and move to new accounting firms than it was in the past. This means that there is a great opportunity for your accounting firm to win new clients. But how can you go about doing that? We'll give you some great marketing ideas for accounting firms in today's podcast.

Direct download: Marketing_Ideas_For_Accounting_Firms.mp3
Category:general -- posted at: 8:00am EDT

If you have a company with sales under $5 million and are looking for some great marketing ideas that will help your business grow, then this podcast is for you.

Direct download: Marketing_Ideas_For_Companies_with_Under_5_Million_in_Sales.mp3
Category:general -- posted at: 8:00am EDT

Jeff Bezos, CEO and founder of Amazon has a very unconventional approach to marketing, but it has worked for Amazon. Find out what it is in today's podcast.

Direct download: Jeff_Bezos_Approach_To_Marketing.mp3
Category:general -- posted at: 12:00pm EDT

If you have a small business that can be replicated relatively easily, then making into a franchise could be a great way to expand it quickly. You need to do it right though in order for it to be profitable. In today's podcast we'll take a look at the steps that you should take in order to make your business into a franchise.

Direct download: How_To_Make_Your_Buisness_Into_A_Franchise.mp3
Category:general -- posted at: 4:14pm EDT

Your marketing strategy encompasses all of your business's marketing goals and objectives. Your business goals should shape your marketing strategy. Having an effective marketing strategy is vital for the success of your business. If you don't have one, then the tactics you use to attract customers will probably be inefficient or hit and miss. So what are the questions you should ask when developing a marketing strategy? Find out in today's podcast.

Direct download: Questions_to_ask_when_developing_a_marketing_strategy.mp3
Category:general -- posted at: 4:09pm EDT

Marketing Tactics are the way you choose to reach your target market to promote your products and services. There are many different marketing tactics that you can choose from. Find out some of the most effective options for growing your business in today's podcast.

Direct download: Digital_Marketing_Tactics_What_Are_the_Options.mp3
Category:general -- posted at: 4:02pm EDT